Apparently BMS is getting involved with science education via a course that “engages students in the real-world application of science for new and better medicine”. On paper the course sounds fascinating and is the kind of education that I believe is required in general, just because people do not appreciate the complexities of medicine development. The exercise on clinical trial design alone would be worth the course. They have to be careful though. Any attempt at going beyond a course on the core science and business of drug development and the objectiveness of the course will come into question. I wonder if there might be discussion on alternative business models and the changing landscape of the pharma industry.
As always with anything related to the Pharma industry, I like to point to the standard disclaimer
Technorati Tags: Pharma, Education, Drug Development
Pharma and high school education
Apparently BMS is getting involved with science education via a course that “engages students in the real-world application of science for new and better medicine”. On paper the course sounds fascinating and is the kind of education that I believe is required in general, just because people do not appreciate the complexities of medicine development. The exercise on clinical trial design alone would be worth the course. They have to be careful though. Any attempt at going beyond a course on the core science and business of drug development and the objectiveness of the course will come into question. I wonder if there might be discussion on alternative business models and the changing landscape of the pharma industry.
As always with anything related to the Pharma industry, I like to point to the standard disclaimer
Technorati Tags: Pharma, Education, Drug Development